Event staging always poses a unique design problem. You have to keep many factors in mind when composing a stage set, like...
FUNCTIONALITY
Our first task is always to find out what content needs to be shown onstage, and what format that content will be in. For example, if you have multiple types of content that need to be shown at one time, we'll know that we need a double-wide screen to show content on either side.
AESTHETIC
If you have a theme or aesthetic that you want to emphasize, we take that into heavy consideration as well. It's important that we understand what feeling you want to create with your stage design.
SCALE
One of the most important aspects of laying out a stage set is understanding the scale of the space. From a functional standpoint, the staging needs to accommodate the required number of speakers and/or performers at any given point in the program. The stage decor & screens also need to provide adequate impact given the size of the backdrop & of the audience. If the event is held in a large ballroom, for example, then the staging and displays need to be large enough to make an impact even in the back row.
FLEXIBILITY
Sometimes an event program will require flexibility in either the content being shown, or in the stage set itself. We may need to be able to move elements around, or switch out content on the fly. Whether or not this is the case, we always look for opportunities to insert dynamic or theatrical elements into staging to help keep the audience engaged and intrigued. For this UVA event (pictured left), we needed to be able to switch between many types of content and maintain high quality & color intensity throughout, so we chose to use LED walls instead of projection.
EXISTING FEATURES
Sometimes there are elements of a venue that do not suit the aesthetic of the event. In this case, we can use staging to draw attention away from these elements, whether it's a structural piece that we need to disguise or a utilitarian ceiling that we to cover. Frequently used for tented events, we specialize in designing custom fabric solutions to add visual interest and ambience to an event look. This can be a great way to tie larger-scale decor in with the event branding and staging.
Stage design for corporate & social events is an interesting intersection between business & theater, where organizational values & entertainment principles must operate in tandem to produce a positive experience for attendees - and we love finding new & creative ways to achieve this.